We were asked to go on tour as a part of npower’s Super Power Roadshow, a new campaign launched in October 2016 to find and record the people of Britain’s Super Powers! Well, we were excited to be a part of the team to capture these super talented super humans, especially when they told us they’ve found a man who knows the day for every date in the past and future, a family of three girls and their mum who save time in the morning by doing each other’s hair simultaneously; and Milo the dog who can balance doughnuts on his head!
The purpose of the tour was to find people’s everyday Super Powers and give them an opportunity to have them recorded within the Super Powers video booth. Separate to the video booth activity happening on the stand there was be small lounge area open for people to take a seat and enjoy watching the activity as it is happening.
The roadshow went to a new location over 4 consecutive weekends starting in Birmingham Grand Central, then on to Bluewater, Manchester Arndale centre and lastly Gateshead Metro Centre. At each location, members of the public were invited to come and record their Super Powers in our video booth. This could be anything from juggling to doing a really mean breakdancing.
We supplied all the tech for the video booth and specially developed and designed an application to capture video, data and photos, that could be activated, used simply and quickly by members of the public via a touch screen.
Each person had two chances to record a video of their Super Power if they wanted to take part in the npower prize draw. Those who did record their super power and filled out the data capture were then included on the npower family super powers website and entered into the prize draw, they also had their video emailed to them automatically. Those that didn’t want to enter the prize draw, but still wanted to take part in all the fun, had the opportunity to have a photo taken and received a branded print to take away.
Outside the booth, there were two large screens that showed the npower TV adverts and the video content recorded in the booth in a live feed.
Here are a few of the results, accompanied by Peter Andre, who was hosting some of the events.
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